EXPERIENCE
Kirsty has experience working with some of New Zealand’s big brands and big agencies (M&C Saatchi, DDB, BBDO, Origin Design + More). She has worked on TV commercials, Radio, Print, Billboards, Website Design, Digital Design, Events, Ambassador promotions, Photography and more.
Check out some of the brands she has written clever words and created cool campaigns for …
Industry Experience
Over the last 20+ years I’ve loved working across a variety of brands, products, services, and sectors. The above logo’s are just some of the brands I’ve created communications for over the years. Financial services, wellbeing and sustainable initiatives are my favorite areas to play.
I believe well executed content delivers more than information. It elevates brands to stand out; it creates connection; it makes someone’s day that little bit better; it can make complicated things easier to understand; and it can make confronting messages land more successfully. Cleverly crafted content can help to: save lives, educate, motivate a behaviour change, plant a seed of thought, rally the herd, or make someone consider trying something new.
Storytelling can build a resonance that just telling can’t always achieve. Most people don’t want to be just told something. They want to nod, feel and understand … and often they want to feel understood.
I have experience working across fund managers, fintech providers, boutique finance, lending, big banks, travel, tourism, FMCG, SME’s, fashion, fitness, film, sports, apparel, and government departments ~ creating: copy, media, PR, digital design, social media strategy, signage, events, ambassador partnerships, video editing and vfx showreels, radio commercials, interior commercial spaces, custom art projects: gold foil and leather printing.
Financial and sustainable empowerment are topics I love to create content for, with a firm ethos that shelter, wholefoods, and community at the backbones to thriving communities and future societies. Recent articles penned can be found on my articles page.